The Blog

4 Tips for Leveraging Social Media for Brand Campaigns
Social media is the perfect place to roll out new ideas and help them gain traction. Here are a few of our top tips when it comes to leveraging social media for your brand campaigns.

Know Your Audience: How to Gather and Translate Customer Feedback
Getting to know your audience better takes the guesswork out of meeting their needs. Here are some simple ways to gather, translate, and apply feedback so you can better connect with your customers.

How to Brand Your Nonfiction Book
Brand is essential to building momentum for your new book. Here are our top tips and strategies when it comes to branding your nonfiction book!

Increasing Your Ability for Agility: 4 Lessons From Leaders in the Field of Technology
Today, organizations of every size are demanding a quicker (and better) response to change. So, what can leaders of churches, nonprofits, and schools do to increase organizational agility in the days ahead?

Ask the Expert—and the User—for a Successful Launch
Whether you’re rolling out a new product, feature, or service, the “Ask the Expert” exercise can be just what you need to ensure your launch is successful.

Empathy Is Your Best Design Tool
Great designers know that any successful product starts with a solid understanding of the user. Here are our tips for designing with empathy in mind.

8 Tips to Create Effective Online Surveys to Test Ideas
Follow these steps to create an online survey that gets you the data you need and helps you build stronger relationships with your audience.

You’re Expecting Too Much From Your Brand Guide
A list of rules is not what makes a visual brand thrive. Learn how your brand guide should and shouldn’t be used, and how to you can put an effective brand strategy in place.

Great Ideas: Boosting Creativity Through Brainstorming
Use these simple brainstorming tools to foster your creativity and generate better ideas!

Using the Parking Lot Method to Maintain Meeting Productivity
These simple tips will help you have your most effective, efficient, and creative meetings yet!