The Blog

Ask the Expert—and the User—for a Successful Launch

Whether you’re rolling out a new product, feature, or service, the “Ask the Expert” exercise can be just what you need to ensure your launch is successful.

Empathy Is Your Best Design Tool

Great designers know that any successful product starts with a solid understanding of the user. Here are our tips for designing with empathy in mind.

8 Tips to Create Effective Online Surveys to Test Ideas

Follow these steps to create an online survey that gets you the data you need and helps you build stronger relationships with your audience.

You’re Expecting Too Much From Your Brand Guide

A list of rules is not what makes a visual brand thrive. Learn how your brand guide should and shouldn’t be used, and how to you can put an effective brand strategy in place.

Creativity, Ideas, Brainstorming, Branding

Great Ideas: Boosting Creativity Through Brainstorming

Use these simple brainstorming tools to foster your creativity and generate better ideas!

Parking Lot Method for Effective Meetings

Using the Parking Lot Method to Maintain Meeting Productivity

These simple tips will help you have your most effective, efficient, and creative meetings yet!

Human Centered Design, wireframe, whiteboard, creative,

What is Human-Centered Design and Why is it Important?

Human-centered design focuses on putting people at the heart of of your product or brand. Learn about how a human-centered design approach can help your organization grow.